Microsoft believes that Google’s huge data sets are giving it competitive advantage in the generative AI market.
This is what the tech giant told EU antitrust regulators in response to a consultation with the European Commission in January 2024. The two are currently in the midst of an AI arms race, with Google currently pushing its Gemini AI, and Microsoft continuing to be a key backer of OpenAI, the company behind ChatGPT.
Microsoft believes that Google’s complete command of every facet of AI development puts it in unique position, as others have to rely on partnerships to develop the cutting-edge technology.
Competitive advantage
In its report to the Commission, Microsoft said that Google is the only company “vertically integrated in a manner that provides it with strength and independence at every AI layer from chips to a thriving mobile app store. Everyone else must rely on partnerships to innovate and compete.”
